What is The Close and Keep Co.?

A consulting and automation company that helps service-driven businesses plug revenue leaks caused by broken systems—like missed follow-ups, poor onboarding, and inconsistent client journeys—so you convert with confidence and retain with purpose.

Who founded The Close and Keep Co.?

The Close and Keep Co. was founded by Kendal Zoeller, a strategist with more than 20 years of experience in sales leadership, customer service, and business operations.

What industries do you work with?

We work with service-based businesses such as med spas, gyms, salons, wellness clinics, and home or professional service companies. We also partner with growth-stage B2B businesses that want to strengthen retention and customer experience.

What is a silent revenue leak?

A silent revenue leak is lost revenue caused by broken processes—like unreturned calls, dropped follow-ups, poor onboarding, or inconsistent service standards—that erode trust and stop customers from coming back.

How do I get started?

You can begin with our free 20-question Close & Keep Audit™ for an instant risk score, or book a free consultation to discuss your goals and next steps.

Stop Losing Clients to Broken Systems — Keep the Ones You’ve Worked So Hard to Win

Retain with purpose. We help you fix follow-up gaps, streamline onboarding, and automate client communication so your business grows without the chaos.

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The Silent Revenue Leaks Draining Your Business

You’re not losing money because of weak marketing — you’re losing it because of broken systems.

Most businesses quietly leak revenue through:

*Poor onboarding that confuses or frustrates new clients

*Dropped follow-ups that let warm leads go cold

*Inconsistent service standards that make customers second-guess returning

Even if your marketing works, these gaps erode trust, loyalty, and profit.

At The Close and Keep Co., we help you find and fix these leaks so your hard-earned customers stay longer, spend more, and become raving fans.

Explore Solutions

Practical solutions. Measurable results.

engaging customers through personalized email communication

Our mission is clear:

To help service-driven businesses convert with confidence and retain with purpose.

We guide service-driven businesses to tighten their operations and maximize customer lifetime value. With insightful guidance, people-first strategies, and clear metrics, we help you convert prospects with confidence — and retain customers with purpose.

Book a Consultation

Mini Audit

A quick 20-question quiz to spot your biggest risks.

Start Your Audit

Full Audit

A deep analysis with a custom report.

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Fractional CXO

Part-time customer experience strategy and leadership.

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Backed by Experience

Meet Kendal Zoeller

Founder, Strategist, Problem Solver

Kendal Zoeller is the founder and CEO of The Close and Keep Co., with over 20 years of experience in customer service, sales leadership, employee development, and business operations. Her proven background spans both corporate and entrepreneurial leadership, including roles in high-growth B2B markets and executive-level consulting. Kendal helps companies identify revenue leaks, elevate frontline performance, and implement systems that build customer loyalty from the inside out.

Insightful Guidance

Practical Solutions

People-First Strategy

Measurable Results